Haage-helia

Haaga-Helia students use EdVisto to collect customer insight

EdVisto will soon initiate its official pilots, while part of the pilot groups have already started their video projects. Last Monday, Joni AlWindi and Anne Kuokkanen from our team visited Haaga-Helia, where International Sales and Marketing students will get to know EdVisto and video storytelling as a learning method during the spring.

Teachers of the course are Marika Alhonen and Sirpa Lassila. The purpose is that students will learn how to use service design for collecting and analyzing customer insight, and that they will realize how development of services is being made in practice. On the other hand, EdVisto will also get better understanding of behaviour of users and potential customers as well as ideas for further development, so the students will get to see how the aims will be fulfilled mutually. About 40 students involved in the pilot will utilize EdVisto for documenting their semester project, and about 10 students will practice the methods of customer insight by taking advantage of other pilot users from Haaga-Helia and other schools through interviews, for instance.

Our visit to Haaga-Helia showed how talented the students are with the use of new devices and technical services. After a brief presentation about EdVisto, the students knew immediately what devices to use and how to sign up to platform. Even though the group was relatively big, getting started with the platform went amazingly well and quickly. One of the reasons for that might be that the students seemed to be genuinely motivated and engaged for learning. We are looking forward to hearing experiences from other pilot groups as well, and to see how EdVisto inspires also younger students for digital storytelling.

(In the picture: teacher of the course, Sirpa Lassila)

 

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